This being the holiday season, and me having a roommate who's glued to the TV, I've been watching a lot of trash on the tube lately. With the holiday season and the requisite Lexus-with-a-bow ads, there are a lot of jewelry ads on TV - they're everywhere! I'm sick of the whole consumeristic madness that happens every year around this time, but its so ingrained in our culture now that its like saying I'm sick of people drinking Bud Light or something. Going back to diamonds, why is it that women go completely nutso over a piece of rock? Now, I understand that I'm using logic here, which most members of the pussy power sex have evolved to not need, but seriously - if there is an example of marketing-created need/demand, this is it.
Now, its pretty obvious that the sole consumer of the entire diamond and gemstone industry is the "fairer" sex. But there's a trick - very few of the commercials target the female viewer only. If they do, the implicit (or explicit, in some cases) message is that He doesn't Love you if he doesn't buy you expensive, useless stuff.
The message to men? Buy her a diamond to prove you love her if you want the poon to continue to be available, you faggot loser MALE!
That old adage comes to mind - "Women like it when you spend money on them, but they love it if you waste money on them." And seriously, who hasn't seen a girl's reaction to a particularly nice or expensive gift? They positively wet their panties over it! No wonder gifts and flowers are equated with sex and "getting some".
Now, I'm the first to admit that of all the gemstones, diamonds actually have some use, being the hardest substance on earth and all. They're great on saw blades for one. But that's not what they're sold as to the gullible female consumer.
There have also been a lot of trailers for Blood Diamond on TV lately. I haven't checked it out, but it may be worth a look.
Now, a lot of women and manginas say that diamonds are a status symbol just like any other, that plenty of people buy themselves fancy cars, high priced computer parts or nice homes, and these are all status symbols too, so we should just shut up about women and their goddamn jewelry. However, they don't seem to realize that while most men buy themselves their cars and their XFX8800GT's and 500GB hard drives and whatnot, but women expect men to buy them these expensive shiny wastes of money.
And here's another paradox - if women only want these godforsaken carbon compounds to look shiny and impress their friends, why do they care if we buy them fake diamonds? Does it matter if that's a cubic zirconium on that finger, or hell even a lab-made diamond? Oh No nonono, it is probably grounds for a setting-genitals-on-fire moment if the dear lady finds out that that precious rock is not a priceless De Beers special! And any judge will sympathize with the poor wittle woman there, you just know it. Its domestic violence to give a diamond worth less than your house, ya know.
Fuck diamonds, fuck materialistic gold-digging whores, and fuck the consumeristic cesspit this society has become. I'm off to get a beer.